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Protecting Company Culture Through the Stages of M&A

  • 05/18/2022
  • 7:30 AM - 9:30 AM
  • Watermark Country Club - 1600 Galbraith Ave. SE, Grand Rapids, MI 49546

Registration

  • For current participants in ETR. Contact ACG Staff for registration code.
  • Selection of this registration type means that you will only be able to attend this program in-person. If you wish to attend this event virtually, please go back to the main event details page and select that option.
  • Selection of this registration type means that you will only be able to attend this program in-person. If you wish to attend this event virtually, please go back to the main event details page and select that option.
  • Registrant must be an active member of a different ACG Chapter to receive this rate. Please contact ACG Western Michigan at admin@acgwmich.org for registration code or help registering. Selection of this registration type means that you will only be able to attend this program in-person. If you wish to attend this event virtually, please go back to the main event details page and select that option.
  • Registration for Platinum and Gold Sponsor event tickets. A code is needed for this registration. Please contact ACG Western Michigan at admin@acgwmich.org for a registration code or for help with registration. Selection of this registration type means that you will only be able to attend this program in-person. If you wish to attend this event virtually, please go back to the main event details page and select that option.

Registration is closed



Mergers and acquisitions are becoming more common strategic growth strategies for companies looking to expand, gain a competitive edge, or acquire new technologies and skill sets. An often forgotten part of due diligence is the question of company culture, which often makes the difference between success and failure. 

How do companies protect their culture during and after an acquisition?  Our panel of experts will explore this important and essential issue as they share their experience behind the union of company cultures during a merger or acquisition.

Ray Duimstra of Crystal Flash, Christine Case of Case for Change, and Todd Custer of Custer, Inc. will each share their unique experiences about maintaining and protecting company culture when managing a merger and/or acquisition. Moderated by Sherri Amstutz of Accelerated Knowledge.

Key Takeaways:

  • How can you better understand the cultures of both companies before the acquisition?
  • What criteria can you use to ensure cultural alignment?
  • How can you be intentional about finding a company that matches with your culture?
  • How can you alleviate the fears of the employees at the company being acquired?
  • What can you do to encourage transparency between companies and repair misalignment?
  • Why is it important to create a formal plan to address culture as part of the acquisition strategy?

Agenda Timeline

  • 7:30 AM - 8:30 AM: Networking (in-person program only)
  • 8:30 AM - 9:30 AM: Breakfast & Program Presentation


PLEASE NOTE BEFORE REGISTERING:

At this time we are able to accommodate both in-person and virtual options to attend this event. The virtual option will will be live-streamed. 

We kindly ask that when you choose how to attend, you do not make additional changes after your registration is complete


PLEASE SELECT THE TYPE OF REGISTRATION HERE:

IN-PERSON REGISTRATION

VIRTUAL REGISTRATION

Extend the networking and make new connections! Join our Young Professionals for an evening Happy Hour -- all are welcome!
Register for the Happy Hour HERE

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